Forbes1 day agoMarketingCouncil Post: Need An Effective Demand Generation Initiative? 16 Ideas To Start WithCombining multiple demand generation efforts is crucial for success in marketing. [ more ]
The Daily Dot1 day agoMarketingWhy TikTok is now flooded with inane 'help me prove to my boss' marketing videos?TikTok users are leveraging banal videos to prove points and gain engagement, leading to successful marketing strategies. [ more ]
Phys2 days agoMarketingResearcher develops model of influencer importance within Instagram networksThe study analyzed Instagram influencers in the fashion industry using network statistics to determine models of influencer importance. [ more ]
Money Digest2 days agoMarketingHow Much Do Influencers Make For Mentioning Promotions And Sponsors In Videos? - Money DigestContent creators need at least 500-10,000 followers to earn through promotions; earnings increase with follower count and engagement. [ more ]
The Business of Fashion2 days agoMarketingThe Fight for Influencer Marketing Dollars Heats UpShopMy is challenging the dominant player, LTK, in the influencer marketing industry, leading to legal disputes. [ more ]
Practical Ecommerce3 days agoMarketingNew Ecommerce Tools: May 29, 2024Companies are increasingly focusing on generative AI, immersive shopping experiences, and digital infrastructure to cater to ecommerce needs. [ more ]